INFORMATIVA PRIVACY & COOKIES POLICY

 

Matera Smart s.r.l.s. cares about its users and the security of its data, through this page we will make all information in a clear and precise form regarding the processing of personal data of individuals as required by Article 13 of EU Regulation 2016/679.

Matera Smart wishes to inform its users that it needs to proceed with the processing of their personal data collected automatically or provided by the same user through navigation or use of the website Matera Smart Pass.

This Privacy Policy, therefore, refers exclusively to the Web Site and does not apply to other sites, pages or online services accessible through hypertext links that may be published within it.

 

1. DATA CONTROLLER

The holder of the treatment is Matera Smart s.r.l.s. The data controller is Matera Smart s.r.l.s., in the person of its legal representative, domiciled at the registered office located in Matera at Via F. Parri 44, e-mail info@materasmartpass.com (hereinafter Materasmartpass or Data Controller).

 

2. DATA TREATED

In order to allow the user to use the Website and its services, including the possibility to make purchases and to get in touch with Materasmartpass for specific requests, the Data Controller needs to know and process some of your personal data.

Browsing data

The computer systems and software procedures used to operate the Website acquire, during their normal operation, some personal data whose transmission is implicit in the use of Internet communication protocols.

This category of data includes IP addresses or domain names of computers used by users who connect to the site, the time of the request, the method used to submit the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response given by the server (successful, error, etc..) and other parameters relating to the operating system and computer environment of the user.

These data, necessary for the use of the Website, are processed only to obtain statistical information on the use of the Services (most visited pages, number of visitors per time slot or day, etc..) and to check the proper functioning of the Services offered and are deleted after their aggregation, do not persist for more than seven days, except for the possible need for detection of crimes by the judicial authorities.

data provided voluntarily by the user

In order to allow the user to purchase on the Website, or use the goods sold through the online platform Materasmartpass, the Data Controller needs to know and treat the name and surname of the user, his date of birth, nationality and your contact details (such as telephone number and email).

The optional, explicit and voluntary sending of e-mail messages, involves the acquisition of the sender's email address, as well as other personal data included in the requests sent by him.

The data will be stored for the period necessary to provide the service requested, plus an additional period to ensure the protection or defense in court of rights or obligations that are the source or evidence in the processing (for the duration of the prescription).

Cookie policy

The Website uses the following types of cookies.

Technical cookies

Technical and session cookies, i.e. small text files containing a certain amount of information exchanged between your terminal or your browser and the Website, which allow the Website to function properly and to be used.

No persistent cookies of any kind are used.

Analytical cookies

Analytical cookies are created and made available by a third party, Google Analytics. This is done to perform internal statistical access analysis, to improve the site and simplify its use, as well as to monitor its proper functioning. The Data Controller has in any case adopted the most suitable tools to reduce the identification power of this type of cookie as much as possible. Google Analytics publishes its policy on cookies here. The user can selectively disable the action of Google Analytics by installing on their browser the opt-out component provided by Google. To disable the action of Google Analytics, please refer to the following link..

Profiling cookies

We use profiling cookies that are only installed by third parties. These cookies are not required, but they help us to personalise and improve your experience on the Website. For example, they help us to know and remember your preferences and show you relevant and personalized advertisements. They also allow us to limit the number of times each ad is shown, measure the effectiveness of the advertising campaign, remember your visit and share the data collected with third parties, such as advertisers.

Removing these cookies does not affect the general usability of the Website, but may still limit some of its functionality.

For more information on processing for profiling purposes, please refer to paragraph 6 on automated decision-making processes.

Third Party Cookies

This website uses the analytical cookies created and made available by Google Analytics mentioned above.

Additional third parties may also install cookies on your device. We do not control the use of third-party cookies and are therefore not responsible for their use. Third parties have their own privacy policies and data collection practices.

The information can be found on the following links: The information can be found at the following links:

DoubleClick(Google), Facebook, Instagram, Twitter, YouTube, Google+, PayPal

Cookies usage options

The delivery of all cookies can always be deactivated by adjusting the settings on your browser. Here are the links to the instructions for the most common browsers: Apple Safari, Google Chrome, Microsoft Internet Explorer,Mozilla Firefox.

However, it is important to point out how to intervene on these settings may render the site unusable if you block the cookies necessary for the provision of our services.

 

3. PURPOSE OF PROCESSING AND LEGAL BASIS

The personal data in the possession of the Data Controller are exclusively those provided by the user when browsing the Website and during the use of the Services.

These data will be processed exclusively for:

  1.  to allow the user to make use of the contents and Services of the Website, including the possibility to make purchases, and, if he/she so wishes and has forwarded an email to the customer service, to allow us to receive and respond to your communications. The legal basis on which this processing is based is the user's consent to the processing, the execution of a contract to which the user is a party and the fulfilment by the company of legal obligations.
  2. to allow the user to receive constantly updated information on the activities and initiatives of Materasmartpass, by sending newsletters, advertising material and/or communications and information of a commercial and direct marketing nature on our Services, on the relative offers, on discounts and on any other promotional and loyalty initiative adopted by us, both through traditional and fully automated contact systems, such as, for example, through the use of your e-mail address, or also through SMS. The legal basis on which this treatment is based is the express consent of the user to the treatment.
  3. allow the user to receive offers, discounts and any other benefit and promotional initiative modelled on your specific purchasing needs and propensities, also by participating in loyalty programs, which provide for the purposes of their operation the registration, identification and profiling of data relating to your purchasing volumes, your habits and consumption choices. The legal basis on which this treatment is based is the express consent of the user to the treatment. The user's personal data may be processed both through computer tools and on paper.

 

4. PERIOD OF RETENTION OF PERSONAL DATA

The data controller intends to keep your personal data for a period of time not exceeding that necessary for the achievement of the purposes for which they were collected and processed.

With regard to the processing of the User's personal data for the purposes of direct marketing and / or profiling, in accordance with regulatory requirements and provided that they have been explicitly authorized by you, Materasmartpass has decided to provide for the automatic deletion of the user's personal data, or their transformation into anonymous form permanently and not reversible, within 24 months of registration of data collected for marketing purposes, and within 12 months of registration of data used for profiling purposes.

With regard to other possible personal data, as we cannot predetermine with precision their storage period, the Data Controller undertakes from now on to inspire this specific treatment to the principles of adequacy, relevance and minimization of data, as required by the European Regulation, verifying annually the need for their storage.

Therefore, once the purposes for which they were collected and processed have been achieved, your personal data will be removed from our systems and records and/or we will take appropriate measures to make them anonymous, so as to prevent you from being identified.

This is without prejudice to the case in which we will need to keep such data in order to comply with legal obligations, or to ascertain, exercise or defend our rights in court.

 

5. RECIPIENTS OF THE DATA

The data processed will not be disclosed to third parties. However, the user's personal data may be disclosed, in relation to the processing purposes described above:

the subjects who can access the data by virtue of the provisions of the law provided for by the law of the European Union or by that of the Member State to which the Data Controller is subject; the subjects who carry out, within the borders of the European Union, in total autonomy, as separate data controllers, or as data processors appointed for this purpose by Materasmartpass, auxiliary purposes to the activities and services referred to in paragraph 3.The following are the companies that offer information infrastructure and services of assistance and advice as well as design and implementation of software and websites, Internet sites and e-commerce portals, companies that offer hosting services, companies that provide services useful to make payments by credit card and provide services to customers, postal services and shipping agencies and home delivery, companies that offer advertising and marketing services, agents and business partners, banks and insurance companies, law firms and notaries, debt collection companies, companies specialising in the prevention, detection, mitigation and detection of potentially illegal acts, violations of the General Terms and Conditions of this portal, fraud and / or security breaches, companies or consultants responsible for providing specific services to the Data Controller, within the limits of the purposes for which they were collected.

 

6. ANY AUTOMATED DECISION-MAKING PROCESSES

If the user explicitly authorises the processing of his/her personal data for profiling purposes, the Data Controller shall use automated decision-making processes aimed at profiling his/her browsing habits, preferences and interactions with the Website.

As required by current legislation, the installation of these profiling cookies requires your prior consent. For this reason, when you access the Website a banner is displayed informing you that profiling cookies are used on the Website and that by closing the banner, scrolling the homepage or clicking on any element outside the banner, you consent to the use of such cookies. However, should the user express his/her consent to the installation of cookies in this way, we will track his/her consent through a special technical cookie.

This is in order to avoid having your banner displayed during your subsequent visits to the Website.

We inform you that if you delete this technical cookie from your device or browser, the track of your consent will be lost and, therefore, during your next visit to the Website the cookie banner will be displayed again.

The User is free to block the installation of profiling cookies at any time, without compromising the ability to visit the Website and use its Services. However, should the user decide to deactivate behavioural advertising, visualizzerȧ will still advertise but not rispecchierȧ his/her preferences and interests.

In the same way, the prior consent of the user is also required for the sending of offers, discounts and any other benefits and promotional initiative modeled on your specific needs and propensities of purchase. For this reason, at the time of registration to the Web Site may be given the appropriate consent. Also in this case you can change your choice at any time through the appropriate control panel in your personal area.

In any case, as required by Article. 22, paragraph 3, of the European Regulation, the Data Controller implements all appropriate measures to protect the rights of the user and his freedoms even in case of profiling, as well as any further and legitimate right as better explained in Paragraph 8 ("User Rights") of this Privacy Policy.

 

7. NATURE OF THE CONTRIBUTION

The provision of the User's personal data for the purposes referred to in paragraph 3A is mandatory, as any refusal to provide it would make it impossible for Materasmartpass to allow you to use the contents and services of the Website.

The provision of your personal data for the purposes referred to in paragraph 3B is optional, but failure to provide it, while not in any way preventing the use of the Website, may not allow us to make full use of the benefits we offer our community through information of an advertising, commercial and direct marketing nature, and to inform you about additional services, events and promotions that we aim to offer you.

The provision of your personal data for the purposes referred to in paragraph 3C is optional, but failure to provide it, while not in any way preventing the use of the Website, may not allow us to send you personalized communications based on your purchase volumes, habits and browsing choices.

 

8. USER RIGHTS

With regard to how we manage personal information, users have specific rights including:

To exercise any of the above rights, please contact the Data Controller at privacy@materasmartpass.it. Although the Company carefully evaluates every request, please note that the user's rights may vary depending on the place of residence and the Company may not always have the obligation to meet all requests. In this case, it will be your responsibility to explain the reasons to the user concerned.

 

9. CONSENT OF MINORS

Children under the age of sixteen (16) are expressly prohibited from using the Services provided through the Website.

Materasmartpass may change or update the content of this section, even as a result of changes in applicable law, so please visit the section regularly to learn more about the latest privacy policy.